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Katherine (Kit) Kammer is an international leadership, team and career coach. Her journey to helping thousands of individual realize their performance potential and achieve their dream jobs began with her studies at LSU and a bachelors degree in music education followed by a MS in Business Administration.  Kit has a long and impressive career in leadership development and outplacement.  Her company is Kammer & Associates.

Continual growth in his own life is important for Peter Vajda. Although Peter holds a PhD in cognitive psychology, he continues to read, study and learn.  He has been a professor, manager of instructional design departments, and a life coach.  He describes himself as Chief Guide at True North Partnering where he focuses on supporting individuals as they work through and overcome personal barriers and obstacles that get in the way of their experiencing success, happiness, confidence and control.

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Beth Misner describes herself as an author, speaker, humanitarian, wife and mother.  Other applicable appellations are founder, director, entrepreneur.  Beth has contributed to several books authored by her husband, Ivan Misner, founder of BNI.  She recently released her own first book Jesus and the Secret and is working on her second book currently titled, Called Out. Beth founded and directs the Journey Center in Claremont, CA. Ashley, Cassandra and Trey are her 3 adult children.  Together Ivan and Beth support children’s educational programs all over the world through the BNI-Misner Foundation. This is but a small taste of all the Beth engages in, so why does she write?  What does she hope to achieve through writing?  How does she find the time?  And the topics?

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Sandy Beckwith has experience on both sides of the book promotion fence. She conducted winning publicity campaigns for her own books, as well as successfully promoted books for her clients. She uses workshops and one-on-one coaching to help individuals and organizations learn how to generate their own publicity. Find out more at www.buildbookbuzz.com.

Sandra is the author of two publicity books – Streetwise Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement, a how-to guide for small business owners like freelance writers, and Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth, and Contributions, a step-by-step manual for nonprofit organizations. She is also the author of WHY CAN’T A MAN BE MORE LIKE A WOMAN? and has ghostwritten several nonfiction books.

Permanent guest host Vanessa Lowry talks with Sandra about virtual book tours, tips for creating and distributing press releases and how to capture the attention of the media and your target reader.

Post a question for Sandra or leave a comment of what you found helpful from her interview.

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At Write Choice Services and Write Here, Write Now, we believe that business leaders, entrepreneurs and professionals have a book staring at them that begs to be written.  The book does not have to be long or involved; it does have to share solid information and provide insight. Today’s guest, Mike Dunham, is putting the finishing touches on his “book that begs to be written.”  Mike is a partner at Gibson, Deal, Fletcher and Dunham Law Offices.  He has extensive experience in landlord-tenant matters.  Drawing upon Georgia Legal Code and his own practice, Attorney Dunham has crafted an insightful book to help both landlords and tenants understand the laws and processes pertinent to rental property.  Our conversation will focus on the process of writing – how he identified his “book,” how he set about to write it, what the experience has been like, insights that he has for others.

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What is it like to write in different areas or genres?  Our guest on this special edition of Write Here, Write Now is Janet Litherland Barnes, the author of the 6 novels, 10 nonfiction books, and numerous articles and stories for national magazines.  Her Absolutely Unforgettable Parties reached #2 on the Small Press Top 10 best-sellers list.  The Clown Ministry Handbook, a Group magazine “Book of the Year,” is currently in its fourth edition and praised on the Internet as “THE book on Clown Ministry!”  Formerly a professional actor/singer/dancer, Janet also performed for the U.S.O. at military installations.  Her theatrical background led her to author more than 100 music/drama-related scripts.  In addition, she has taught college extension courses in creative writing and has worked as an editor and writing coach.  Janet is founder and editor emeritus of Write Choice Services, Inc. Janet’s insights and experiences as a writer and editor provide encouragement to all who write or contemplate writing someday.

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Are you creating audio products from your published book? Or publishing a book to compliment your audio products?

Dianna Booher is the best-selling author of 46 books, published in 23 languages, with nearly 4 million copies sold. Her most recent books are Creating Personal Presence and Communicate with Confidence! Dianna has developed numerous audio products that companion her books, including a 15 CD audio series for Communicate with Confidence. Her work has won an American Library Association’s Best Nonfiction of the Year award and has appeared on Executive Soundview Summaries list of “20 Best Business Books of the Decade.”

Walter Lawrence, aka T.W. Lawrence, is a business owner and author of Take Me to Texas, a collection of twelve short stories. His entire book has been recreated in an audio version, but the short story Dusty, Lord Show Me the Way is being distributed as a free gift to Walt’s readers and potential readers. The journey of Project Dusty has led to additional product ideas and promotional opportunities.

Sandy Weaver Carman is owner and CEO of Voicework on Demand.  In addition to being the author of her own award winning book, The Original MBA, Sandy assists clients in turning their audio into products, as well as creating audio versions of their published books — helping them produce a Revenue River.

Join this lively discussion of leveraging your print content to audio and your audio content to print.

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You blog regularly.  You share ideas or reflect on the world.  You offer your unique perspective on your business or profession. You made a pilgrimage or extended journey and blogged about it.  Followers of your blog have encouraged you to make a book out of your blogs.  You like the idea but is it a good idea?  From the Write Here, Write Now/Write Choice Services perspective the answer is a resounding “Yes but . . .!” Michele Sharp and her husband, Wayne, sailed their boat from Bayfield, Wisconsin through the great lakes, the St. Lawrence River/Seaway, into the Atlantic Ocean around the Maritime Provinces and down the east coast of the United States to Punta Gorda, FL.  Michele blogged the entire way.  Her book –  Adventures of a Once Reluctant Sailor: A Journey of Guts, Growth, and Grace – is in the final stages of editing prior to publication.  Jeff Sheehan is an integrated marketing and social media consultant, hosts Sheehan Marketing Blog and has over 92,500 followers on Twitter.  Jeff has begun work on a book based upon his social media knowledge and experience with blogging and twitter. Michele and Jeff will share their insights and experiences around blogging and creating a book.

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Smart authors know that writing to a specific audience not only makes your book more interesting to your target reader, but makes it’s easier to promote as well. Today’s guests have each written their book with a niche reader in mind.

Linda Hughes career has uniquely equipped her to author her recently released book, CEO Secrets to IT Success. Linda’s past roles include divisional CIO for The Coca-Cola Company and Vice President of the Technology Practice and CIO for The North Highland Company (an international management and technology consulting firm). Most recently she held the position of CIO for AIG Agency Auto. Currently she is the President and CEO of The Great Ridge Company, which provides consulting services focused on improving the operational and growth capabilities of businesses.

Also on today’s show is Sarah Hunt Engsberg. A professional farrier since 1991, Sarah has been serving the needs of horses and equestrians in the sports of Three-day Eventing, Combined Training, Dressage, and Endurance for nearly two decades. Sarah specializes in finding and maintaining proper balanced movement for each horse’s individual conformation. Her book, From Hoof to Helmet: Understanding Critical Balance for Peak Performance, is scheduled to launch in Fall 2012.

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Dr. Tim, host of Write Here, Write Now, often shares a story about his dad who owned a very successful small business.  His dad was also quite active in local and regional church matters in the United Church of Christ.  As such, he dealt with ministers a lot.  When Dr. Tim indicated his interest in studying for ministry, his father replied, “Then I want you to get as good a business education as you can. Ministers need to have a business sense about them and very few do.” Dr. Tim did that including taking business courses at Harvard Business School as part of his DMin. studies.

When Dave Doty felt called to seminary,  it was to study economics, the marketplace in Christian perspective, and Christians in marketplace vocations. After eight years’ research and writing, Dave’s first book, Eden’s Bridge: The Marketplace in Creation and Mission, was published in 2011.

Timothy Read is licensed to practice law in Georgia, Virginia, Texas and California.  He is also an ordained ministry within the Presbyterian Church, USA.  Tim’s current writing interest is in areas of constructing (and often deconstructing) missional organizations to balance the competing needs of accountability, transparency and stewardship with priorities of freedom, creativity and external focus.

Guests Dave Doty and Attorney Tim Read along with Dr. Tim  will discuss the challenge of bringing solid economic practices  combined with accountability and well grounded theology to the market place.  Faith, accountability and solid business practices should be solidly intertwined if folks claim the mantle of business leader and person of faith.  Learn from these guest authors how they chose their topic of interest for writing and how they engage in research to write effectively.

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From the perspective of writing coach/editor and host of Write Here, Write Now, Tim Morrison, there is no difference in possible or potential approaches between men and women in writing a memoir; in fact, Dr. Tim has found a curious common thread which he will share during this broadcast.  Brian H Settles and William L Graham are the guests.  Former airline captain Brian Settles writes of life as a bi-racial orphan who became a fighter pilot to overcome the demons of his childhood.  He flew in nearly 200 combat missions in Viet Nam. His book No Reason for Dying shares a ruthless, honest testimony of his wartime experience and the hard lessons he subsequently learned in search of himself as he sought a greater purpose in life.

After a visit to his boyhood/growing up communities of Baltzer and Drew, Mississippi, William Graham realized that it would be impossible for his own adult children and certainly his grandchildren to visit and know the Mississippi Delta and its towns of his youth and formative years. He set about to document the times, places, people and events that shaped his life and left an indelible mark on him as a person.

How did each determine the approach to take for writing his individual memoir?  What challenges did they encounter? What advice do they share? Listen to the encouragement they offer as men who wrote  and published their memoirs.